Create Your Mailjet Account and Choose a Plan

1. Get started in just minutes

• Visit the Mailjet Signup Page.
• Sign up in just a few clicks — no credit card required to explore.
• Once inside, pick the plan that aligns with your goals and unlock your full potential:
  • Starter: Designed for users who have outgrown the Free plan but don’t yet need the Essential 15,000 plan level.
  • Essential: Ideal for small teams needing core features.
  • Premium: Unlock advanced features designed to elevate your email strategy.
  • Custom: Tailored for enterprise needs.
  • Or get started with the Free Plan (up to 6,000 emails/month) to explore the platform.
• Enter your details, verify your email address, and you're in!

🎥 Video tutorial coming soon

Why start with a paid plan?

• Send more: Remove volume caps and daily limits.
• Do more: Access advanced tools like Segmentation, Email Validations, and Email Previews, and take advantage of Premium features such as Multiple Subaccounts, Account Sharing, Advanced Email Automation, Landing Pages, and A/B Testing.
• Grow faster: Support and performance insights to scale your strategy.

Plans are flexible and billed month-to-month —  you can upgrade or downgrade anytime.

📘 Learn more: Understanding Mailjet Plans

2. Add & Validate a Sender Address or Domain

Before you send any emails, Mailjet must verify that you own the address or domain you're using.

To add a sender address:

• Go to Account Settings > Senders & Domains.
• Click Add a domain or sender address.
• Select Add a sender address.
• Enter the email and confirm it via a verification link sent to your inbox.

📘 Guide: How to add a sender address?

To add a domain:

By adding an entire domain, all new sender addresses from that domain will be automatically verified when you add them to your account or send an email from them.

• Go to the same Senders & Domains section.
• Click Add a domain or sender address.
• Select Add domain.
• Follow the instructions to add a TXT record to your DNS.
• Once verified, the domain will be ready to use.  (Wait up to 48 hours for propagation)

📘 Guide: How to validate an entire sending domain?

3. Set Up SPF & DKIM

Setting up SPF and DKIM authentication ensures your emails reach the inbox rather than spam folders. These records confirm to mailbox providers (like Gmail or Outlook) that Mailjet is authorized to send emails on your behalf.

What to do:

• Navigate to Account Settings > Domains and Senders > Setup SPF/DKIM authentication.
• Click the ⚙️ gear icon next to your domain and select Setup SPF/DKIM Authentication.
• Open your domain DNS settings at your hosting provider or domain registrar.
  • Add the two records Mailjet provides:
    • SPF (TXT record):
      • Name/Host: Use @ or leave it blank to apply to the root domain.
      • Value: v=spf1 include:spf.mailjet.com ~all
    • DKIM (CNAME record):
      • Name/Host: mailjet._domainkey.yourdomain.com.
        (replace yourdomain.com with your actual domain name).
      • Value/Target: k=rsa; p=MIGfMA0GCSqGSIb3DQEBAQUAA4GNAD.... 
        (Input the DKIM key provided by Mailjet. This key can be found in your Mailjet account under the SPF/DKIM Authentication section).  
• Save the changes and allow up to 48 hours for DNS propagation.
• Once Mailjet verifies the records, both SPF and DKIM statuses will display as OK (in green).

📘 Guide: Authenticating Domains with SPF and DKIM: A Complete Guide

Send Your First Email Campaign

4. Create a Contact List

Contacts are essential for sending campaigns.

To create a list:

1. Go to Contacts > Contact Lists.
2. Click Create a contact list, name it (e.g. “My First List”).
3. Import contacts manually or upload a .CSV file.

🛠 Tips:

• Make sure the CSV includes headers like email, firstname, lastname.
• You can also create segments later for targeting.

📘 Guides: Managing your contact lists + Segmentation

5. Design Your First Newsletter

1. Go to Campaigns → Create Campaign.
2. Enter campaign details:
   • Title
   • Sender Name & Email (choose your validated sender)
3. Select your Contact List.
4. Pick a template or start blank.
5. Use the drag-and-drop editor to build your email content.

📘 Guide: Mailjet’s Email Editor

6. Send Your Campaign

Before you launch:

• Use the Preview tool to see your email on desktop and mobile.
• Send yourself a test email.
• Click Send Now or Schedule for Later.

📘 Guide: Preview Your Campaign

7. Monitor Performance (Live Analytics)

• Access Campaigns → Statistics to view:
  • Delivered emails
  • Opens & clicks
  • Bounces, unsubscribes, and more.
• Use insights to optimize future campaigns.

📘 Guides: Campaign Stats & Dashboard + Email statuses (all metrics explained)

Optional Sending Methods

SMTP Relay

Use Mailjet’s SMTP credentials in your app or CMS:

• Server: in-v3.mailjet.com
• Port: 587 or 465  (Not sure which port to use? 👉 Check this guide)
• Auth: Use your API Key and Secret Key

📘 Guide: How can I configure my SMTP parameters?

API Integration

Send emails using the Mailjet API:

• Go to API → API Key Management to retrieve your API & Secret Key.
• Use API to send emails using Mailjet’s v3.1 API or SDKs (e.g., Send API)

📘 Guide: Getting Started with API

Next Steps

• Explore Email Automation workflows after you’ve sent your first campaign—it uses triggers, timers, and real-time analytics to deliver targeted sequences.
• Dive into subaccounts, A/B testing, segmentation, and more advanced features at any time.

Still Have Questions?

If you experience any issues or need assistance, our Support Team is ready to help.
Feel free to contact us here — we’ll get back to you as soon as possible!